Did you watch the commercials in Wednesday's episode? If you did, you will have noticed a very peculiar one—a "Hanso" commerical was broadcast. Yes, semi-realistically with a phone number and all. And check out the website. Quite a bundle of easter eggs there that I will have to search for...
Seriously, this is wierdly cool.
Addendum
Sign up for the newsletter. Then type "hello". You'll know when.
Addendum 2
The 105-year-old orangutan is called "Joop", the experimental subject #626. 626 was the scientific number for the Disney character Stitch.
Addendum 3
Go back to the newsletter feature. Type your name. Enter. Type hello. Type yes. Type breakingstrain.
Keep searching. Apparently, it's all part of "The Lost Experience": an interactive way to delve into the secrets of "Lost" and use clues to solve parts of the show.
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